Nadia acquires 57-year-old food publisher Cook and Life to bridge online and offline
What's the deal? NadiaDealroom has a profile for this one. Try Dealroom →, the Tokyo-based company behind cooking media platform "Nadia," has signed a share transfer agreement to fully acquire Cook and LifeDealroom has a profile for this one. Try Dealroom →, a food and lifestyle publisher founded in 1969. Cook and Life joins the Nadia group on September 30, 2026.
Why now? The acquisition follows the retirement of Cook and Life founder Yasuka Harada and forms part of a business succession plan. The two companies had already collaborated on producer-support projects, and Nadia says it shares Harada's philosophy of "contributing to society through food" (translated from Japanese).
What's the endgame? Nadia has spent more than 14 years managing over 1,100 cooking professionals — its "Nadia Artists" — and supporting food-industry clients with marketing. It is pursuing acquisitions to build a comprehensive food platform and drive what it calls non-linear growth.
What changes? Nadia chief executive officer Yoshinori Katsuragi will become the new president of Cook and Life. The deal pairs Nadia's digital expertise and creator network with Cook and Life's print production, in-store promotion, and retail relationships — giving clients coverage from online campaigns to offline shelves.
The signal: The tie-up shows established Japanese media firms turning to acquisitions to solve succession while newer digital players absorb decades of offline expertise. For food-industry advertisers, it points to a consolidating market where a single partner can span both channels.
Image credit: Generated with Gemini
