NZ agtech Aimer Farming raises $1.69M to turn grass data into beef profits
What's the deal? New Zealand agtech startup Aimer FarmingDealroom has a profile for this one. Try Dealroom → has raised US$1.94M (≈$1.69 million) in an early-stage round to help beef farmers calculate how much grass they have to feed their cattle. The round was co-led by Cultivate VenturesDealroom has a profile for this one. Try Dealroom →, the Erbacher Food Family, Pacific ChannelDealroom has a profile for this one. Try Dealroom →, and AgnitionDealroom has a profile for this one. Try Dealroom →.
Backing also came from Australia's Antipodean Capital and New Zealand investors Flying Kiwi AngelsDealroom has a profile for this one. Try Dealroom →, Enterprise AngelsDealroom has a profile for this one. Try Dealroom →, and Angel HQ. The raise takes Aimer's total funding since November 2024 to around US$3.33M.
What's the endgame? Aimer's platform combines smartphone and satellite measurements with forecasts of pasture growth, helping farmers decide where to graze their herd and when to buy extra feed. The cash will adapt its dairy technology for beef farmers ahead of a 2027 launch, develop the dairy product, and expand its satellite service.
Founder and chief technology officer Jeremy Bryant launched Aimer in 2023 from Hamilton. It now counts more than 800 dairy farms across New Zealand, Chile, and the UK, where it launched in June.
Why now? Bryant says timing is one of the biggest decisions farmers face. "Knowing how much grass is available, and what's coming, helps beef farmers plan how many cattle they can carry and when to finish them," he said.
He added that better feed planning can help farmers hit target weights and chase premiums. "Better feed planning can also help farmers target processor specifications and supply windows where premiums are available."
Who's joining? Aimer has hired Casey Molloy as chief operating officer, Shane Nolan as chief revenue officer, and Nitika Shah as head of growth and product marketing over the past year — a leadership build-out as it moves into the beef market and new countries.
The signal: The round is a scaling signal for farm-specific AI in a pasture-based sector under pressure to lift productivity amid more variable conditions. With farmers already scanning pasture more than 500,000 times, Aimer is building on existing uptake — though adoption alone is not yet proof of financial returns.
Read more: startupdaily.net
Image credit: USDAgov
