Salesforce's acquisitions: what it paid, per SEC filings

Salesforce has been on an acquisition run in data and AI. Below is what each deal cost according to Salesforce's SEC filings where a figure is available, followed by closed deals for which Salesforce has not published a price.

Oct 2025: Regrello, $818M Mainly $815M cash. Announced at about $900M. SEC filing

Nov 2025: Informatica, $9.6B Purchase consideration per SEC purchase accounting. SEC filing

Apr 2026: Qualified, $1.2B Mainly $1.1B cash. SEC filing

Nov 1, 2024: Zoomin, ~$450M (Calcalist) Unstructured data and knowledge for AI. Salesforce did not disclose terms. Calcalist · Salesforce

Jul 2026: m3ter, Not disclosed Closed in July 2026. Salesforce

Sep 2026: Contentful, Not disclosed Closed in September 2026. Salesforce

Sep 2026: Fin (formerly Intercom), ~$3.6B (reported) Closed in September 2026. Salesforce

Sources Salesforce SEC filings: 1, 2, 3

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