Oorjaa raises Rs 9.7 crore Series A to scale its AI logistics stack
What's the deal? OorjaaDealroom has a profile for this one. Try Dealroom →, an Indian technology-led logistics platform, has raised Rs 9.7 crore (about $1 million) in a Series A round led by Equentis Angel FundDealroom has a profile for this one. Try Dealroom →, with participation from Inflection Point Ventures (IPV)Dealroom has a profile for this one. Try Dealroom →. This is the first close of a larger round, for which the company is in advanced talks with several VC funds.
What's the endgame? Founded in 2019, Oorjaa runs a full-stack, asset-light model that combines a network of hubs, fleet, and manpower with a proprietary technology layer. It says it reaches 200-plus cities and moves 3 million products a day.
How the money will be used: The funds will go toward technology and product development, scaling its proprietary AI/SaaS stack DatashastraDealroom has a profile for this one. Try Dealroom →, and expanding its mid-mile and last-mile network across new cities and categories. Oorjaa also plans to take Datashastra abroad, starting with the Gulf Cooperation Council (GCC) region, and to hire across technology, operations, and enterprise sales.
The pitch centres on pricing. Unlike conventional third-party logistics providers, Oorjaa uses an outcome-linked, cost-per-unit model in which clients pay only for volume delivered.
"We have always believed logistics should be measured in outcomes, not assets," said Sandeep Patil, chief executive officer of Oorjaa. He added that the company aims to "turn Datashastra, the intelligence we built to run our own network, into a product that others can run on."
Mitesh Shah, co-founder of IPV, said Oorjaa "is redefining logistics by linking costs directly to outcomes," pointing to Datashastra as a "capital-light SaaS revenue stream."
The signal: At roughly $1 million, the round sits at the small end of the funding spectrum — near the 11th percentile by size. It reflects a broader push in logistics to layer software margins onto asset-light delivery networks, betting that technology, not fleet ownership, is where the value now lies.
Read more: bwdisrupt.com
Image credit: Generated with Gemini
