COR raises $30M from FTV Capital to run AI-and-human service teams

What's the deal? COR, an AI-powered project profitability platform for agencies, consultancies, and professional services firms, has raised $30 million in growth equity led by FTV CapitalDealroom has a profile for this one. Try Dealroom →. The company will use the money to accelerate its AI capabilities, expand into new professional-services sectors, and deepen its global growth.

What's the endgame? COR sells an operating system that combines project management, automatic time tracking, resource planning, AI-agent governance, and real-time profitability analysis. The pitch: give leaders one unified view of how work is planned, executed, and monetised across hybrid teams of people and AI agents.

Why now? Service firms have long managed people; now they must also manage AI agents, which carry different costs, timelines, and pricing models. COR argues that shift turns profitability from a financial problem into an operational one — and that generic project tools cannot track reworks, hours, and token consumption with precision.

By the numbers: COR closed 2025 with 51% year-on-year revenue growth, profitability, and strong customer retention. Its platform is used by thousands of teams across 38 countries, including Globant GUT, Grupo In Press, W3haus, and Sancho BBDO.

The backstory: COR was founded by Argentine entrepreneurs Santi Bibiloni and José Gettas after they built and sold marketing agency Balloon GroupDealroom has a profile for this one. Try Dealroom →. Its first investor was Marcos GalperinDealroom has a profile for this one. Try Dealroom →, founder and chief executive officer of Mercado Livre; seven other founders of billion-dollar tech companies later joined the cap table.

"During years, the challenge was managing people. In this new stage, it will be managing people and AI agents without losing sight of the profitability of each project," said Bibiloni. He called FTV "the ideal partner for our next stage," citing its experience scaling global software companies.

The signal: The raise is a bet that AI agents will become standard line items on service-firm rosters — and that whoever measures their profitability owns the workflow. With backing from a major growth fund, COR aims to carry its agency playbook into consulting, legal, and accounting.

Read more: Revista Empreende

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