SOVA buys Verizon's top wireline agent UCX in its largest deal yet
What's the deal? Endeavor Managed ServicesDealroom has a profile for this one. Try Dealroom → and its subsidiary SOVADealroom has a profile for this one. Try Dealroom → have acquired Royal CapitalDealroom has a profile for this one. Try Dealroom →, doing business as Unified Connection (UCX), the largest Verizon-exclusive enterprise business agent and contact center partner in the US. UCX will operate as a wholly owned subsidiary of SOVA. Terms were not disclosed.
What each side brings: UCX, based in Pearl, Mississippi, holds Verizon's Platinum Partner status — the highest tier — for wireline and wireless, with expertise in voice, data, provisioning, and contact center services built on the NICE Virtual Contact Center platform. SOVA has served as a Verizon Business Agent for more than 30 years, developing proprietary processes to streamline enterprise transactions from origination to service delivery.
What's the endgame? The combined company will offer enterprise customers and channel partners an integrated connectivity lifecycle management platform. The deal deepens SOVA's Verizon footprint and expands its reach into the state, local, and education (SLED) market.
Why it matters: This is Endeavor's third acquisition and its largest enterprise wireline agency deal to date.
What they're saying: "UCX brings an exceptional track record within the Verizon ecosystem and deep expertise in wireline and contact center that directly strengthens our platform," said Jay Bock, chief executive officer of Endeavor and SOVA. UCX president Tom Lair called the tie-up "a tremendous opportunity," citing "strong" cultural alignment.
The details: Layer 7 Capital served as investment bank for Endeavor, with Duane Morris as legal counsel. Endeavor is headquartered in Austin, Texas, and runs a connectivity platform paired with AI-powered managed services.
The signal: The acquisition reflects continued consolidation among enterprise connectivity agents, as platforms build scale around single-carrier ecosystems and bundle wireline, wireless, and contact center services under one roof.
Read more: Business Wire
