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Australian Financial Planning Group secures minority investment from Kudu Investment Management

What's the deal? Australian Financial Planning GroupDealroom has a profile for this one. Try Dealroom → (AFPG), a Sydney-based wealth manager, has secured a minority investment from New York's Kudu Investment ManagementDealroom has a profile for this one. Try Dealroom →.

Financial terms were not disclosed. AFPG will use the capital to grow its adviser base and pursue acquisitions, while keeping its independent ownership.

Founded in 2001, AFPG manages more than A$3 billion across 30 advisers, offering financial planning, lending, and accounting services.

Founder Matt Carter and his management team will continue to lead the firm, with no changes to daily operations.

Why now? Australia's wealth management market is expanding, driven by rising demand for high-quality financial advice.

"Kudu's minority investment allows us to retain control of our business while providing the capital and strategic support to accelerate our growth, particularly through acquisitions," Carter said.

What could go wrong? Acquisition-led growth carries integration risk, and outside capital can strain a firm built on its independent identity.

Both sides stress that AFPG keeps control, a structure designed to protect the independence Carter cites as central to its client promise.

The signal: Permanent-capital providers like Kudu are increasingly backing independent advisers, offering money and support without taking the wheel. Founded in 2015, Kudu has invested in 34 asset and wealth managers across the US, Canada, UK, Europe, and Australia, whose partner firms collectively manage roughly US$154 billion as of March 31, 2026 — and AFPG's deal reflects how global investors view Australia as fertile ground for wealth management consolidation.

Image credit: MadeByMark

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