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Pier

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We are the first digital insurance company in Brazil

São Paulo, BrazilFounded 2018Fintech
Valuation $0–100M Latest valuation · 2021
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Pier and the history behind them.

About Pier

Pier Digital emerged as a beacon in the digital landscape, founded by visionary entrepreneurs whose names have become synonymous with innovation in the tech industry. The company was established with a clear mission: to revolutionize digital marketing and analytics.

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The founders, driven by a shared passion for technology and data-driven solutions, embarked on their journey by identifying a gap in the market for comprehensive digital analytics tools. Their vision was to create a platform that not only provided insights but also empowered businesses to make informed decisions.

Pier Digital's breakthrough came when they secured a significant funding round, which propelled them into the spotlight. This influx of capital allowed them to expand their team, enhance their technology, and broaden their market reach. The company's growth was marked by strategic partnerships and a commitment to innovation, which set them apart from competitors.

As Pier Digital continued to evolve, they faced challenges typical of a fast-growing tech company. However, their ability to adapt and innovate ensured their continued success. The company's journey is a testament to the power of vision, perseverance, and the relentless pursuit of excellence in the digital age.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2018
Headquarters
São Paulo, Brazil
Employees
236
Open positions
13
Dealroom signal
83.3/100
Industry
Fintech
Sub-industry
Insurance
Sector
Fintech, Product Insurance, Car Insurance, Challenger Insurance, PandC Insurance
Technology
Mobile app
Business model
SaaS
Client focus
b2c

Latest news

Press, funding announcements and product moves mentioning Pier.

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Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES BEquity / VC Sep 2021 $20M $80M Raiz Investimentos
SERIES AEquity / VC Oct 2020 $15M $58M BTG Pactual · Monashees · MercadoLibre · Canary
Showing the latest 2 of 3 recorded eventsBook a demo for the full funding history →

Growth signals

Pier website traffic

Latest recorded traffic for Pier is 360K monthly website visits, up 16.1% over the last three months. Pier's team grew 2.6% over the past year.

Latest monthly visits360K 3-month web change+16.1% 1-year team growth+2.6%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investors

10 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A5 investors entered at this stage

  • Monashees
  • BTG Pactual
  • MercadoLibre
  • Canary
  • Raiz Investimentos

Other known investors5 additional known investors

  • Airborne Ventures
  • Endeavor ScaleUp Ventures
  • Mercado Libre Fund
  • Norte Ventures
  • Norte Ventures
Team profiled 13 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 5 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇧🇷 Brazil98.9%
🇺🇸 United States0.5%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Pier on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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