Viagogo–StubHub: a founder reunites two ticketing marketplaces

Viagogo was founded in London in 2006 by Eric BakerDealroom has a profile for this one. Try Dealroom →, who had previously co-founded StubHub in San Francisco in 2000 alongside Jeff FluhrDealroom has a profile for this one. Try Dealroom →. Baker left StubHub before it was sold to eBay for approximately $310 million in 2007.

In November 2019, Viagogo agreed to acquire StubHub from eBay for $4.05 billion in cash. Baker described the deal as reuniting his two creations, saying: “It has long been my wish to unite the two companies.” The acquisition completed in early 2020.

Following an investigation by the UK Competition and Markets Authority (CMA), Viagogo was required to divest StubHub’s international business to address competition concerns. Viagogo retained StubHub’s North American operations in the United States and Canada.

Both companies now operate under a common parent, StubHub Holdings, with Eric Baker serving as CEO.

Read more: eBay Investor Relations · UK Competition and Markets Authority · Wikipedia