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SimpleBet

Consumer Services · New York City, United States · Founded 2018

A B2B product development company using machine learning and real-time technology to make every moment of every sporting event a betting opportunity MoreLess

Simplebet is a technology company that revolutionizes the sports betting industry by turning every moment of a sporting event into a betting opportunity. The company serves sportsbooks, gaming operators, and media companies, providing them with advanced tools to enhance live betting experiences. Operating in the sports betting market, Simplebet's business model focuses on offering automated live pricing, game trackers, and free-to-play games to boost user engagement and retention. The company generates revenue through licensing its technology to partners, offering custom contests, and integrating targeted ads within its free-to-play games. Simplebet's platform is GLI certified and fully compliant, ensuring reliability and regulatory adherence. The company also provides robust admin tools, dedicated technical support, and a dedicated testbed for seamless integration and continuous improvement.

Keywords: sports betting, live pricing, game trackers, free-to-play, user engagement, automated technology, sportsbook integration, compliance, technical support, revenue generation.

Valuation $100–500M
Revenue $10–50M
Headcount <100
Total funding $50–100M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for SimpleBet and the history behind them.

Talent graph

SimpleBet's talent

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Employees mapped 18 incl. 2 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 7 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

10 investors on SimpleBet's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Series A 1 investor entered at this stage
Morningside Venture Partners
Series B+ 9 investors entered at this stage
Anti Fund
FJ Labs
Grit Capital Partners
Trog Hawley Capital
SBNY
Eberg Capital
GoodPaper Ventures
Wheelhouse.io
Sachse Family Fund

Global footprint

Where SimpleBet has talent and traffic

Workforce by country
4 countries with
team presence
🇺🇸 United States72.7%
🇧🇷 Brazil9.1%
🇮🇱 Israel9.1%
🇨🇳 China9.1%
4 countries shown
Web traffic by country
280 monthly visits
across markets
🇺🇸 United States107.1%
Top 1 markets shown

Market sentiment

What the market is saying about SimpleBet

An AI-synthesized read of the highest-engagement posts about SimpleBet on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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