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ROXi

eCommerce & Marketplaces · London, United Kingdom · Founded 2014

Free TV Music App that brings friends and family together to enjoy unlimited music videos, karaoke and games MoreLess

ROXi is a digital entertainment platform that transforms your TV into a multimedia hub, offering a wide range of music videos, karaoke, and interactive games. Catering to families and friends, ROXi provides an engaging experience right from the comfort of your sofa. The service is accessible on various smart TV platforms including Sky Q, Amazon Fire TV, Android TV, and Google TV. ROXi operates on a freemium model, allowing users to access a limited range of content for free with advertisements, while offering a premium subscription for an ad-free experience and full access to all features. The company generates revenue through its subscription plans and in-app advertisements. ROXi's market includes tech-savvy households looking for versatile entertainment options. The platform's business model is designed to attract a broad audience by offering both free and premium content, thus maximizing user engagement and retention.

Keywords: digital entertainment, music videos, karaoke, interactive games, smart TV platforms, freemium model, subscription, in-app advertisements, family entertainment, multimedia hub.

Valuation $0–100M
Revenue $1–10M
Headcount <100
Total funding $10–50M
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Company overview

ROXi company information

The essential company record, classifications and operating signals in one place.

Status
Acquired
Founded
2014
Headquarters
London, United Kingdom
Employees
40
Open positions
None listed
Dealroom signal
74.8
client focusb2ctechnologyMobile appsub industryStreamingsectorVideo GamessectorCasual GamessectorCloud-Based Musicbusiness modelMarketplace & ecommercesectorApp MarketingindustryMusicsectorVideo ContentsectorMonetizationsectorEntertainmentsectorContent ManagementsectorAndroid

Valuation & funding

ROXi funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
BUYOUTExit May 2025 $0 Undisclosed
LATE VCEquity / VC Apr 2023 $9.2M $86M Paul McGuinness
SERIES BEquity / VC Dec 2020 $17M $69M Guy Hands · Sun Capital Partners · Henrik Holmark · Chris Wright
SEEDEquity / VC Aug 2017 $14M $57M Nigel Wray · Paul Mcguinness
SERIES AEquity / VC Dec 2016 $2M $7.9M YOLO Leisure and Technology · Mark Gretton · Sir Malcolm Williamson · David Munns
Showing 5 recorded eventsUnlock the complete deal history →

Financials

Revenue, earnings and profit over time

Reported history and available estimates. Estimated years are marked “E”; sparse fields are left blank rather than inferred.

YearRevenueGrowthProfitMargin
2026 $7.7M 0% −$10M -135.5%
2025 $7.7M 0% −$10M -135.5%
2024 $7.7M 0% −$10M -135.5%
2023 $7.7M +531.5%
2022 $1.2M -23.6%
2021 $1.6M
Company filings, research estimates and Dealroom dataOpen the full financial model →

Growth signals

ROXi website traffic

Latest recorded traffic for ROXi is 21K monthly website visits, up 23.5% over the last three months. ROXi's team grew 0% over the past year.

Latest monthly visits21K 3-month web change+23.5% 1-year team growth0%
Monthly website visits67 observations · Dec 2020–Jul 2026
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Comparisons

ROXi compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

ROXi's talent

Book a demo to see the people
Team profiled 10 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

11 investors on ROXi's cap table

Sourced from Dealroom's funding and investor records.

Seed 2 investors entered at this stage
Nigel Wray
Paul Mcguinness
Series A 8 investors entered at this stage
YOLO Leisure and Technology
Mark Gretton
Sir Malcolm Williamson
David Munns
Guy Hands
Sun Capital Partners
Henrik Holmark
Chris Wright
Other known 1 additional known investor
Astel

Global footprint

Where ROXi has talent and traffic

Workforce by country
5 countries with
team presence
🇬🇧 United Kingdom61.5%
🇵🇹 Portugal7.7%
🇳🇬 Nigeria7.7%
🇵🇱 Poland7.7%
🇩🇰 Denmark7.7%
5 countries shown

In the news

Latest news about ROXi

Recent press, funding announcements, and product moves mentioning ROXi — open to read from the original sources.

See all news

Market sentiment

What the market is saying about ROXi

An AI-synthesized read of the highest-engagement posts about ROXi on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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