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Revionics

AI · Roseville, United States · Founded 2002

Predictive analytics, pricing and merchandising strategy solutions for retailers MoreLess

Revionics, an Aptos Company, operates as a provider of AI-based price optimization solutions for retailers. The company was founded in 2002 by Jeff Smith and originated in Roseville, California, before relocating its headquarters to Austin, Texas in 2013, and is now based in Alpharetta, GA. A significant milestone in the company's history was its acquisition by Aptos in August 2020, which allowed for the integration of Revionics' AI-powered pricing solutions into Aptos' Merchandise Lifecycle Management suite.

The company's business is centered on providing retailers with science-based solutions for pricing, promotions, and markdowns. It serves a global client base of over 1,000 retail brands in 65 countries across various sectors including grocery, home improvement, and pharmacy. Revenue is generated through a software-as-a-service (SaaS) model, providing clients with access to its pricing optimization platform.

Revionics' core offering is a lifecycle pricing optimization platform that leverages predictive analytics and artificial intelligence to help retailers make data-driven pricing decisions. The platform analyzes consumer, competitor, and market data to provide actionable insights and transparent pricing recommendations. Key features include tools for managing and optimizing omnichannel pricing, promotions, and markdowns. The system is designed to handle the complexity and scale of the retail market, helping businesses to improve ROI and enhance customer relationships. A notable feature is the 'Conversational Analytics' capability, a GenAI-powered tool that allows users to query their data using natural language to obtain insights quickly.

Keywords: retail pricing optimization, AI-powered pricing, lifecycle pricing, promotion optimization, markdown management, competitive pricing insights, retail analytics, SaaS for retail, merchandise lifecycle management, demand forecasting, price elasticity, omnichannel pricing, retail data science, generative AI in retail, pricing strategy, price management, retail technology, profit optimization, revenue management, customer demand analysis

Company overview

Revionics company information

The essential company record, classifications and operating signals in one place.

Status
Acquired
Founded
2002
Headquarters
Roseville, United States
Employees
139
Open positions
1
Dealroom signal
41.6
Investment activity
3 companies · latest Dec 2015
Capital deployed
Preferred round
ACQUISITION
business modelSaaSsectorAnalyticssectorRetailsectorPredictive AnalyticssectorPricingsectorMerchant ToolssectorCore AIsectorHard TechsectorAI ApplicationssectorDT and LSindustryEnterprise Softwareclient focusb2btechnologyArtificial IntelligencetechnologyBig Data

Valuation & funding

Revionics funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONOther financing Aug 2020 $0 Aptos
DEBTDebt Aug 2016 Square 1 Bank
SERIES DOther financing Dec 2014 $30M $120M ZEBRA VENTURES LTD · Goldman Sachs
EARLY VCOther financing Feb 2014 $0 Motorola Solutions
FundingOther financing Sep 2013 $11M Undisclosed
SERIES COther financing Aug 2013 Sierra Ventures
SERIES BOther financing Oct 2008 Sierra Ventures · Blumberg Capital
SERIES BOther financing Oct 2007 Sierra Ventures
SERIES AOther financing May 2007 Sierra Ventures
Showing 9 recorded eventsUnlock the complete deal history →

Growth signals

Revionics website traffic

Latest recorded traffic for Revionics is 5.4K monthly website visits, up 10.2% over the last three months. Revionics's team grew 6.1% over the past year.

Latest monthly visits5.4K 3-month web change+10.2% 1-year team growth+6.1%
Monthly website visits125 observations · Jun 2015–Jul 2026
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Comparisons

Revionics compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Revionics's talent

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Team profiled 25 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

7 investors on Revionics's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Series A 3 investors entered at this stage
Series B+ 3 investors entered at this stage
ZEBRA VENTURES LTD
Goldman Sachs
Square 1 Bank
Other known 1 additional known investor
Aptos

Global footprint

Where Revionics has talent and traffic

Workforce by country
13 countries with
team presence
🇺🇸 United States45.8%
🇮🇳 India32.2%
🇬🇧 United Kingdom9.3%
🇧🇷 Brazil2.5%
🇩🇪 Germany2.5%
Top 5 of 13 shown

In the news

Latest news about Revionics

Recent press, funding announcements, and product moves mentioning Revionics — open to read from the original sources.

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Market sentiment

What the market is saying about Revionics

An AI-synthesized read of the highest-engagement posts about Revionics on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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