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Price.com

Fashion · Los Angeles, United States · Founded 2016

Most comprehensive ai powered product search engine for consumers, specializing in providing alternative shopping options MoreLess

Price.com operates as a comprehensive money-saving platform designed to maximize consumer savings through a variety of tools and services. The company serves individual consumers who are looking to save money on their purchases, both online and in-store. Operating in the eCommerce and retail markets, Price.com provides features such as price comparisons, price drop alerts, barcode scanning, and photo search to help users find the best deals on products. Additionally, the platform offers cash back on qualified purchases and a pharmacy savings card that can save users up to 80% on prescriptions at over 35,000 pharmacies nationwide.

The business model is primarily based on earning commissions from partner retailers when users make purchases through the platform. This includes both online and in-store transactions. By linking their credit cards, users can earn cash back on in-store purchases, while online shoppers can earn cash back from qualified purchases made through the Price.com website or app. The company also generates revenue through its pharmacy savings card program, which provides significant discounts on prescription medications.

Keywords: price comparisons, cash back, pharmacy savings, eCommerce, retail, price drop alerts, barcode scanning, photo search, consumer savings, partner retailers.

Company overview

Price.com company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
2016
Headquarters
Los Angeles, United States
Employees
27
Open positions
None listed
Dealroom signal
67.5
technologyArtificial Intelligenceclient focusb2ctechnologyMachine LearningtechnologyNanotechindustryFashionsectorCore AIsectorChatbotsectorHard TechsectorAI Applications

Valuation & funding

Price.com funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
EARLY VCEquity / VC Sep 2025 $12M $48M Ricky Caplin · Larry O’Connor · TRAC · Tim Tebow
SEEDEquity / VC Jan 2023 $4M $50M The London Fund
SEEDEquity / VC Nov 2021 $0 TRAC
SEEDEquity / VC Mar 2021 $10M $40M Dick Costolo · Baron Davis · Griffin Johnson · Noah Beck
SEEDEquity / VC Apr 2018 Plug and Play · VentureSouq
SEEDEquity / VC May 2017 Joyance Partners · Wei Guo
SEEDEquity / VC Nov 2016 Transmedia Capital · Dave McClure · Jeffrey Perlman · Social Capital
Showing 7 recorded eventsUnlock the complete deal history →

Financials

Workforce over time

Available workforce history. Financial fields without reported data are omitted.

YearEmployees
2026 26
2025 24
2024 26
2023 25
2022 21
2021 18
Company filings, research estimates and Dealroom dataOpen the full financial model →

Growth signals

Price.com website traffic

Latest recorded traffic for Price.com is 200K monthly website visits, down 4.8% over the last three months. Price.com's team grew 12.5% over the past year.

Latest monthly visits200K 3-month web change-4.8% 1-year team growth+12.5%
Monthly website visits103 observations · Oct 2017–Jul 2026
Hover or focus a point to see its exact monthly valueCompare with peers →

Comparisons

Price.com compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Price.com's talent

Book a demo to see the people
Team profiled 13 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

42 investors on Price.com's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 28 investors entered at this stage
Transmedia Capital
Dave McClure
Jeffrey Perlman
Social Capital
Visionnaire Ventures
Dan Lynch
Innovation Global Capital
Joyance Partners
Wei Guo
Plug and Play
VentureSouq
Dick Costolo
Baron Davis
Griffin Johnson
Noah Beck
Ricky Caplin
Vanja Josifovsk
Larry O’Connor
Jonathan Weiner
Richard Socher
Michael Vaughan
Jure Leskovec
Founders Fund
Josh Richards
Bryce Hall
Lacey Edwards
TRAC
The London Fund
Series A 2 investors entered at this stage
Waterbridge Capital
Tim Tebow
Other known 12 additional known investors
500 Global
AIX Ventures
Catapult VC
Doug Imbruce
Jordan Rothstein.
Kevin Hartz
Level Ventures
Sanabil Accelerator by 500 Global
SGH Capital
Social Starts
Third Round Analytics Capital
UpHonest Capital

Global footprint

Where Price.com has talent and traffic

Workforce by country
2 countries with
team presence
🇺🇸 United States90.9%
🇮🇳 India9.1%
2 countries shown

In the news

Latest news about Price.com

Recent press, funding announcements, and product moves mentioning Price.com — open to read from the original sources.

See all news

Market sentiment

What the market is saying about Price.com

An AI-synthesized read of the highest-engagement posts about Price.com on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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