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Pluto
Fintech · Dubai, United Arab Emirates · Founded 2021
Virtual and physical spend cards for your team MoreLess
PlutoCard is a financial technology startup that offers a comprehensive spend management platform. The company primarily serves truck and fleet companies, e-commerce and retail businesses, manufacturing businesses, and agencies and tech companies. PlutoCard operates in the financial technology market, providing solutions to help businesses manage their expenses more efficiently.
The company's platform addresses common financial management issues such as lack of visibility into spending, difficulty in identifying cost reduction areas, and challenges in enforcing budget controls. It also eliminates the need for chasing employees to submit expense reports. PlutoCard's platform offers features such as accounts payable automation, ERP integration, budget-controlled purchasing cards, global payments, procurement and payables automation.
PlutoCard's business model revolves around providing its clients with a platform that streamlines their financial management processes. The platform allows businesses to manage the entire lifecycle of procurement, from purchase requests to generating purchase orders, bill and invoice matching, and more. It also provides real-time insights, petty cash management, and a centralized place for all bills, approvals, and payments.
The company generates revenue by charging its clients for using its platform. PlutoCard's customers reportedly save an average of 26% per month in finance team's time, making it a cost-effective solution for businesses looking to optimize their financial management processes.
Keywords: Spend Management, Financial Technology, Procurement, Payables Automation, Accounts Payable, ERP Integration, Budget Control, Global Payments, Petty Cash Management, Vendor Relationships.
Company overview
Pluto company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2021
- Headquarters
- Dubai, United Arab Emirates
- Employees
- 50
- Open positions
- None listed
- Dealroom signal
- 79.0
Valuation & funding
Pluto funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LENDING CAPITAL✓Other financing | Jan 2026 | $100M | — | Undisclosed | ↗ |
| SEED✓Equity / VC | Jan 2026 | $8.6M | $34M | Hamilton Lane · Apollo Global Management · Motive Partners · Portage Ventures | ↗ |
| SEED✓Equity / VC | Jan 2025 | $4.1M | $16M | Tiferes Ventures · Freesearch · Evolution VC · Goanna Capital | ↗ |
| EARLY VCEquity / VC | Apr 2024 | $0 | — | Born Capital | — |
| SEED✓Equity / VC | Feb 2022 | $6M | $24M | Shaan Puri · Adapt Ventures · Packy McCormick · William Hockey | ↗ |
| SEEDEquity / VC | Oct 2021 | Adapt Ventures | — |
Financials
Revenue and workforce over time
Available revenue and workforce history. Fields without reported data are omitted.
| Year | Revenue | Growth | Employees |
|---|---|---|---|
| 2026 | $3.8M | 0% | 50 |
| 2025 | $3.8M | 0% | 50 |
| 2024 | $3.8M | 0% | 92 |
| 2023 | $3.8M | +72.7% | 46 |
| 2022 | $2.2M | — | 30 |
Growth signals
Pluto website traffic
Latest recorded traffic for Pluto is 10K monthly website visits, down 23.1% over the last three months. Pluto's team grew 0% over the past year.
Comparisons
Pluto compared with similar companies
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Talent graph
Pluto's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Pluto has talent and traffic
team presence
In the news
Latest news about Pluto
Recent press, funding announcements, and product moves mentioning Pluto — open to read from the original sources.
Market sentiment
What the market is saying about Pluto
An AI-synthesized read of the highest-engagement posts about Pluto on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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