Noitom

Noitom Limited, whose name is derived from spelling “motion” backward, was established in 2012 by a team of engineers with the objective of redefining the motion capture industry. The company was co-founded by CEO Dr. Haoyang Liu and CTO Dr. Tristan Ruoli Dai. Dr. Liu holds a Ph.D. in Structural Engineering from Johns Hopkins University and has a background in structural dynamics and artificial intelligence. Dr. Dai possesses a Ph.D. in Robotics, with a career focused on the research and development of sensor technologies.

The company's business revolves around developing and selling more affordable and accessible motion capture technology. Its product suite integrates MEMS sensors, pattern recognition, human kinetics, and wireless transmission to map the human body and its movements. This technology serves a wide array of markets, including visual effects, gaming, virtual reality, animation, education, medicine, science, and industrial training. Clients range from small businesses and educational institutions to major corporations like Volkswagen and Microsoft. Revenue is generated through the direct sale of its hardware and software products, as well as through partnerships for OEM/ODM solutions.

Noitom’s core product line is the Perception Neuron series, which offers several tiers of full-body motion capture suits. These suits are designed for various applications, from independent creators to professional studios. Another key offering is NoitomVPS, a virtual production solution that combines with Perception Neuron to facilitate real-time animation and visual effects creation, compatible with major game engines like Unreal Engine. The company also provides specialized products like the Hi5 VR Glove for hand and finger tracking in virtual reality and MySwing Baseball for athletic coaching. A significant initiative is Mocap.Market, a library of motion capture data, including a project to capture sign languages, which is available for free use under a Creative Commons license.

Keywords: motion capture, virtual production, human kinetics, inertial sensors, animation technology, virtual reality, game development, biomechanics, digital avatars, VFX