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Love Home Swap
Travel · London, United Kingdom · Founded 2011
Swap your home with inspiring properties for FREE vacations in 100+ countries worldwide MoreLess
Love Home Swap operates as a subscription-based home exchange platform, facilitating a peer-to-peer travel experience. The business was founded in London in 2011 by serial entrepreneur Debbie Wosskow, who was inspired by the film 'The Holiday' and a personal need for more practical and affordable family travel options. Coming from an entrepreneurial family, Wosskow had previously co-founded and sold a public relations firm, Mantra PR, and established an investment and advisory firm, Maidthorn Partners. Her brother, Ben Wosskow, also joined the company as a co-founder and served as Chief Commercial Officer.
The company's business model is centered on annual membership fees, which grant users unlimited swaps. It offers several tiers of membership, providing different levels of service and benefits. Love Home Swap serves a clientele of homeowners, including families, empty-nesters, and vacation home owners, who wish to exchange their properties for travel. The platform's core service is enabling direct, simultaneous home swaps or a more flexible, non-simultaneous exchange through a points-based system. Members can earn 'Swap Points' by hosting others and then use these points to stay at other properties within the network, a feature that has significantly driven the company's growth. The platform has also introduced features like an instant booking option for points-based stays.
Over the years, Love Home Swap has seen significant growth and several key milestones. The company acquired competitor 1stHomeExchange in 2014 and Dutch rival HomeForExchange in 2015. In 2017, the company was acquired by RCI, a division of Wyndham Worldwide (now Travel + Leisure Co.), for approximately $53 million. Following the acquisition, Debbie Wosskow transitioned to an advisory role. In March 2023, HomeExchange acquired Love Home Swap, with the intention of integrating the two communities to provide a larger network for members. At the time of this acquisition, Love Home Swap had over 10,000 members in more than 100 countries, with primary markets in the UK, US, and Australia.
Keywords: home exchange, house swapping, subscription travel, peer-to-peer accommodation, sharing economy, travel club, vacation rentals, Debbie Wosskow, travel platform, home sharing, points-based travel, collaborative consumption, affordable travel, alternative accommodation, London startup, property exchange, global travel network, membership travel, authentic travel, travel community
Company overview
Love Home Swap company information
The essential company record, classifications and operating signals in one place.
- Status
- Acquired
- Founded
- 2011
- Headquarters
- London, United Kingdom
- Employees
- 11
- Open positions
- None listed
- Dealroom signal
- 57.5
- Investment activity
- 1 companies · latest Dec 2015
- Capital deployed
- —
- Preferred round
- ACQUISITION
Valuation & funding
Love Home Swap funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | Mar 2023 | $0 | — | HomeExchange | ↗ |
| ACQUISITION✓Exit | Aug 2017 | $53M | $53M | Wyndham Hotels | — |
| EARLY VC✓Equity / VC | Jun 2015 | $9.9M | $40M | Wyndham Hotels | — |
| EARLY VC✓Equity / VC | Sep 2013 | $1.3M | $5.3M | MMC Ventures | — |
| SUPPORT PROGRAMOther financing | Apr 2013 | — | — | VentureOut | — |
| EARLY VC✓Equity / VC | Nov 2012 | MMC Ventures | — | ||
| SEED✓Equity / VC | Jan 2012 | MMC Ventures | — | ||
| SEEDEquity / VC | Apr 2011 | Undisclosed | — |
Financials
Revenue and workforce over time
Available revenue and workforce history. Fields without reported data are omitted.
| Year | Revenue | Growth | Employees |
|---|---|---|---|
| 2026 | $4.4M | 0% | 11 |
| 2025 | $4.4M | 0% | 11 |
| 2024 | $4.4M | 0% | 29 |
| 2023 | $4.4M | 0% | 29 |
| 2022 | $4.4M | 0% | 29 |
| 2021 | $4.4M | 0% | — |
| 2020 | $4.4M | — | — |
Growth signals
Love Home Swap website traffic
Latest recorded traffic for Love Home Swap is 8.1K monthly website visits, up 62% over the last three months. Love Home Swap's team grew 0% over the past year.
Comparisons
Love Home Swap compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
| Company | Headquarters | Status | Employees | Total funding | Valuation |
|---|---|---|---|---|---|
TrampolinneCommerce & Marketplaces |
Paris, France | Acquired | — | — | — |
Prime Properties GroupPrime Properties Group - Luxury Homes in Kitzbühel and Ibiza |
Stadt Kitzbühel, Austria | Operational | |||
Stay One DegreeHoliday Home Rentals from People You Trust |
Hong Kong | Operational | |||
BB4KidsHoliday homes for families with children |
Rome, Italy | Operational | |||
GuestToGuestPeer to peer home swap |
Paris, France | Operational | |||
VaycayHeroVacation Rentals, Cabins, Beach Houses And Condos For Rent - VaycayHero |
San Francisco, United States | Acquired | |||
CozycozyMetasearch engine for comparing all accommodation types |
Saint-Denis, France | Operational | |||
MicazuDirect holiday home rental platform for private owners. |
The Hague, Netherlands | Operational |
Capital deployed
Love Home Swap investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Talent graph
Love Home Swap's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Love Home Swap has talent and traffic
team presence
In the news
Latest news about Love Home Swap
Recent press, funding announcements, and product moves mentioning Love Home Swap — open to read from the original sources.
Market sentiment
What the market is saying about Love Home Swap
An AI-synthesized read of the highest-engagement posts about Love Home Swap on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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