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Love Home Swap

Travel · London, United Kingdom · Founded 2011

Swap your home with inspiring properties for FREE vacations in 100+ countries worldwide MoreLess

Love Home Swap operates as a subscription-based home exchange platform, facilitating a peer-to-peer travel experience. The business was founded in London in 2011 by serial entrepreneur Debbie Wosskow, who was inspired by the film 'The Holiday' and a personal need for more practical and affordable family travel options. Coming from an entrepreneurial family, Wosskow had previously co-founded and sold a public relations firm, Mantra PR, and established an investment and advisory firm, Maidthorn Partners. Her brother, Ben Wosskow, also joined the company as a co-founder and served as Chief Commercial Officer.

The company's business model is centered on annual membership fees, which grant users unlimited swaps. It offers several tiers of membership, providing different levels of service and benefits. Love Home Swap serves a clientele of homeowners, including families, empty-nesters, and vacation home owners, who wish to exchange their properties for travel. The platform's core service is enabling direct, simultaneous home swaps or a more flexible, non-simultaneous exchange through a points-based system. Members can earn 'Swap Points' by hosting others and then use these points to stay at other properties within the network, a feature that has significantly driven the company's growth. The platform has also introduced features like an instant booking option for points-based stays.

Over the years, Love Home Swap has seen significant growth and several key milestones. The company acquired competitor 1stHomeExchange in 2014 and Dutch rival HomeForExchange in 2015. In 2017, the company was acquired by RCI, a division of Wyndham Worldwide (now Travel + Leisure Co.), for approximately $53 million. Following the acquisition, Debbie Wosskow transitioned to an advisory role. In March 2023, HomeExchange acquired Love Home Swap, with the intention of integrating the two communities to provide a larger network for members. At the time of this acquisition, Love Home Swap had over 10,000 members in more than 100 countries, with primary markets in the UK, US, and Australia.

Keywords: home exchange, house swapping, subscription travel, peer-to-peer accommodation, sharing economy, travel club, vacation rentals, Debbie Wosskow, travel platform, home sharing, points-based travel, collaborative consumption, affordable travel, alternative accommodation, London startup, property exchange, global travel network, membership travel, authentic travel, travel community

Company overview

Love Home Swap company information

The essential company record, classifications and operating signals in one place.

Status
Acquired
Founded
2011
Headquarters
London, United Kingdom
Employees
11
Open positions
None listed
Dealroom signal
57.5
Investment activity
1 companies · latest Dec 2015
Capital deployed
Preferred round
ACQUISITION
client focusb2csub industryAccommodationindustryTravelsectorTravelsectorHome ImprovementsectorVacationindustryHome Living

Valuation & funding

Love Home Swap funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONExit Mar 2023 $0 HomeExchange
ACQUISITIONExit Aug 2017 $53M $53M Wyndham Hotels
EARLY VCEquity / VC Jun 2015 $9.9M $40M Wyndham Hotels
EARLY VCEquity / VC Sep 2013 $1.3M $5.3M MMC Ventures
SUPPORT PROGRAMOther financing Apr 2013 VentureOut
EARLY VCEquity / VC Nov 2012 MMC Ventures
SEEDEquity / VC Jan 2012 MMC Ventures
SEEDEquity / VC Apr 2011 Undisclosed
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Financials

Revenue and workforce over time

Available revenue and workforce history. Fields without reported data are omitted.

YearRevenueGrowthEmployees
2026 $4.4M 0% 11
2025 $4.4M 0% 11
2024 $4.4M 0% 29
2023 $4.4M 0% 29
2022 $4.4M 0% 29
2021 $4.4M 0%
2020 $4.4M
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Growth signals

Love Home Swap website traffic

Latest recorded traffic for Love Home Swap is 8.1K monthly website visits, up 62% over the last three months. Love Home Swap's team grew 0% over the past year.

Latest monthly visits8.1K 3-month web change+62% 1-year team growth0%
Monthly website visits140 observations · Oct 2014–Jul 2026
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Comparisons

Love Home Swap compared with similar companies

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Showing 8 of the closest matchesCompare every metric →

Capital deployed

Love Home Swap investments and acquisitions

Recent portfolio relationships for companies that also act as investors or acquirers.

Talent graph

Love Home Swap's talent

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Team profiled 18 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

4 investors on Love Home Swap's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 1 investor entered at this stage
Series A 1 investor entered at this stage
Wyndham Hotels
Other known 2 additional known investors
HomeExchange
VentureOut

Global footprint

Where Love Home Swap has talent and traffic

Workforce by country
3 countries with
team presence
🇬🇧 United Kingdom60%
🇺🇸 United States20%
🇮🇳 India20%
3 countries shown

In the news

Latest news about Love Home Swap

Recent press, funding announcements, and product moves mentioning Love Home Swap — open to read from the original sources.

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Market sentiment

What the market is saying about Love Home Swap

An AI-synthesized read of the highest-engagement posts about Love Home Swap on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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