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Knot Standard
Marketing · New York City, United States · Founded 2012
A custom menswear brand, revolutionizing the way customers shop for clothing both online and across 10 national showroom locations MoreLess
Knot Standard is a luxury menswear company that specializes in creating custom suits and wardrobe essentials for men. The company operates in the high-end fashion market, catering to clients who seek personalized and unique clothing experiences. Knot Standard's business model revolves around offering bespoke tailoring services, where customers can arrange meetings with stylists to design their own suits and other garments. The company generates revenue through the sale of these custom-made clothing items, leveraging high-quality fabrics from renowned mills like Reda, Loro Piana, Dormeuil, and Zegna. Knot Standard's offerings include various types of suits such as the Modern Suit, Relaxed Suit, and Classic Suit, each designed to meet different style and occasion needs. The company also provides weekly articles on wardrobe building and style tips to engage its clientele.
Keywords: luxury menswear, custom suits, bespoke tailoring, stylist consultations, high-end fashion, Reda fabrics, Loro Piana, Dormeuil, Zegna, personalized clothing.
Company overview
Knot Standard company information
The essential company record, classifications and operating signals in one place.
- Status
- Acquired
- Founded
- 2012
- Headquarters
- New York City, United States
- Employees
- 41
- Open positions
- None listed
- Dealroom signal
- 60.4
Valuation & funding
Knot Standard funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | Apr 2024 | $0 | — | Billy Reid | ↗ |
| EARLY VC✓Equity / VC | Jul 2022 | $2M | $75M | Undisclosed | ↗ |
| OtherOther financing | Dec 2019 | $0 | — | Undisclosed | — |
| EARLY VC✓Equity / VC | Apr 2018 | $15M | $60M | Provenance · Provenance | — |
| SERIES AEquity / VC | Jul 2017 | — | — | Saned | — |
| EARLY VC✓Equity / VC | Dec 2015 | Traub Capital | — | ||
| SEED✓Equity / VC | Dec 2014 | John Power · VentureSouq | — | ||
| SEED✓Equity / VC | May 2013 | VentureSouq · John Power | — | ||
| SEED✓Equity / VC | Jan 2012 | VentureSouq | — |
Financials
Workforce over time
Available workforce history. Financial fields without reported data are omitted.
| Year | Employees |
|---|---|
| 2026 | 40 |
| 2025 | 100 |
| 2024 | 100 |
| 2023 | 98 |
| 2022 | 90 |
| 2021 | 77 |
| 2020 | 119 |
Growth signals
Knot Standard website traffic
Latest recorded traffic for Knot Standard is 9.3K monthly website visits, up 3.3% over the last three months. Knot Standard's team declined 59% over the past year.
Comparisons
Knot Standard compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
Talent graph
Knot Standard's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Knot Standard has talent and traffic
team presence
In the news
Latest news about Knot Standard
Recent press, funding announcements, and product moves mentioning Knot Standard — open to read from the original sources.
Market sentiment
What the market is saying about Knot Standard
An AI-synthesized read of the highest-engagement posts about Knot Standard on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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