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Inretrn

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Specialized in the field of providing Internet solutions to third party locations and outlets on a prepaid basis

Borås kommun, SwedenFounded 2009Marketing
Valuation $0–100M Latest valuation · 2022
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
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About Inretrn

Based in Borås, Sweden, Inretrn, formerly known as Easycom, operates as a Software as a Service (SaaS) provider specializing in the e-commerce sector. The company was established in 2016 by founder Peter Hietala, who currently serves as the CEO. Inretrn has developed an AI-driven platform designed to streamline and manage the entire returns process for online retailers.

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The business model is centered on providing a comprehensive software solution that transforms returns management from a cost center into a value-generating operation. The platform addresses both business-to-consumer and business-to-b2b returns, offering features that enhance efficiency for retailers and provide a smoother experience for their customers. Clients are typically e-commerce companies looking to reduce the costs and complexities associated with handling returned merchandise. The company generates revenue through its SaaS platform, which has attracted clients such as Stadium, Nudie Jeans, and Nordic Nest.

Inretrn's platform offers a suite of features aimed at optimizing the reverse logistics chain. It provides a self-service tool for consumers to initiate paperless returns, track their status, and receive faster refunds. For retailers, the system automates transport logistics, offers real-time data insights, and allows for customizable return policies based on market, product, or country. A key benefit is the ability to increase reconversion by facilitating exchanges for different sizes or colors directly within the platform. By consolidating returns management, the system helps reduce handling costs, shorten lead times, and gain valuable insights into why products are being returned. The platform also supports circular economy principles by helping to find new sales channels for damaged or returned goods.

Source: Dealroom company data

At a glance

Founded
2009
Headquarters
Borås kommun, Sweden
Sector
Marketing

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Investors

2 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A1 investor entered at this stage

  • Bring Ventures

Series B and later1 investor entered at this stage

  • Viking Venture
Team profiled 1 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇸🇪 Sweden100%
1 country shown

Market sentiment

Posts on X, past 7 days

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Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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