Hong Jing Drive

Founded in 2018 by Dr. Liu Feilong, Hong Jing Drive, also known as Hyperview, is a full-stack autonomous driving solutions provider headquartered in Hangzhou, China, with additional R&D centers in Shanghai, Hefei, and Detroit. The founder and CEO, Dr. Liu, holds a Ph.D. from Cambridge University and has an extensive background in the automotive industry, having worked at Delphi and as a core member of General Motors' Cruise autonomous vehicle project. Spotting an opportunity in the nascent autonomous driving sector, he established the company to develop practical, mass-market intelligent driving solutions.

Hong Jing Drive operates on a B2B model, supplying its technology to major automotive original equipment manufacturers (OEMs) and Tier 1 suppliers. The company has established partnerships with prominent automakers including SAIC, Great Wall Motor, Chery, JAC Group, BYD, Li Auto, and Hozon Auto, with its solutions deployed in over 30 vehicle models. Its business strategy follows a progressive, mass-production-oriented path, initially focusing on L4 technology before 'downgrading' to mass-produce advanced driver-assistance systems (ADAS) to gain market traction, with the ultimate goal of returning to L4. Revenue is generated through the sale of its hardware and software solutions to these automotive clients.

The company provides comprehensive, customizable intelligent driving solutions spanning from L1 to L4 autonomy, which integrate both hardware and software. Its product portfolio includes intelligent camera modules, and a range of domain controllers such as the cost-effective single Horizon Journey 3 domain controller and the high-performance 'Gemini' ADCU. These systems support a variety of ADAS functions like navigation-assisted driving, intelligent cruise control, and automated parking. A key differentiator is the company's ability to deliver cost-effective, high-performance systems, such as行泊一体 (integrated driving and parking) solutions that run on a single chip, significantly reducing costs for automakers. The company is also developing solutions for the intelligent heavy truck market with its 'HyperTruck' vehicle and expanding globally, with planned projects in the Middle East in partnership with Saudi Aramco's Prosperity7 fund, a consistent investor across multiple funding rounds.

Keywords: autonomous driving, ADAS, intelligent driving solutions, automotive technology, full-stack autonomous systems, domain controllers, Tier 1 supplier, drive-by-wire, intelligent camera,行泊一体, Hyperview, Liu Feilong, L2 ADAS, L4 autonomy, automotive-grade computing, passenger cars, commercial vehicles, heavy trucks, BEV perception, cabin-pilot-parking integration