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DanAds

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The leading provider within self-service technology provides publishers with their own customizable, scalable, white-labeled self-service platforms, allowing for automation of all ad operation, sales…

Stockholm, SwedenFounded 2013Marketing
Revenue $10–50M Latest reported FY
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for DanAds and the history behind them.

About DanAds

DanAds is a leading self-serve advertising platform designed to empower publishers by enabling them to scale, customize, and automate their ad sales and operations. Operating in the global advertising technology market, DanAds serves a diverse range of clients, including long-tail publishers and large media companies. The business model revolves around providing a comprehensive self-service solution that integrates technology, development, strategy, marketing, and management support. DanAds generates revenue through subscription fees and transaction-based charges, offering clients detailed, real-time reporting and seamless payment integrations. The platform's key features include easy payment checkout, real-time data control, and exceptional customer service.

Source: Dealroom company data

At a glance

Founded
2013
Headquarters
Stockholm, Sweden
Sector
Marketing

DanAds in the Stockholm ecosystem

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Investors

9 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A8 investors entered at this stage

  • Wellstreet
  • Almi Invest
  • Forward Ventures
  • Jonas Sjögren
  • Anders Borg
  • Johan Andersson
  • Alexander Hars
  • Hugo Stenbeck

Series B and later1 investor entered at this stage

  • European Investment Bank
Team profiled 14 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
13 countries with
team presence
🇺🇿 Uzbekistan44.7%
🇸🇪 Sweden31.9%
🇺🇸 United States5.3%
🇵🇱 Poland4.3%
🇺🇦 Ukraine3.2%
Top 5 of 13 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about DanAds on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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