C
CallRail
Marketing · Atlanta, United States · Founded 2011
Helping businesses grow by maximizing their marketing impact with straightforward software MoreLess
CallRail is a marketing and analytics platform that offers call tracking and lead management solutions for businesses, primarily small and medium-sized enterprises. The company's core service is providing unique phone numbers for various marketing campaigns, which allows businesses to track the source of inbound calls and measure the effectiveness of their advertising efforts.
The platform's business model is subscription-based, with several pricing tiers tailored to different business needs and usage volumes. This model provides a recurring revenue stream for the company. CallRail makes money by charging its customers a monthly fee for access to its software, with costs varying based on the plan and the number of tracked phone numbers and minutes used.
CallRail's services include call and form tracking, conversation intelligence, and lead management. The conversation intelligence feature uses AI to transcribe and analyze calls, identify keywords, and automatically qualify leads. This helps businesses to not only track the quantity of leads but also to assess their quality and gain insights into customer interactions. The platform also integrates with various marketing and CRM systems, enhancing its utility for businesses that rely on data-driven marketing strategies.
Keywords: call tracking, lead management, marketing analytics, conversation intelligence, lead generation, SMB, SaaS, call analytics, marketing attribution, lead qualification
Company overview
CallRail company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2011
- Headquarters
- Atlanta, United States
- Employees
- 354
- Open positions
- 12
- Dealroom signal
- 76.2
- Investment activity
- 1 companies · latest May 2021
- Capital deployed
- —
- Preferred round
- ACQUISITION
Valuation & funding
CallRail funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| FundingOther financing | May 2021 | $0 | — | Backed By ATL | — |
| LATE VCOther financing | Dec 2020 | $56M | $224M | Sageview Capital · Leaders Fund | — |
| DEBTDebt | Oct 2018 | $15M | — | Square 1 Bank | ↗ |
| LATE VCOther financing | Sep 2017 | $75M | $300M | Leaders Fund · Sageview Capital | — |
| SERIES AOther financing | Jan 2015 | $1.9M | $7.6M | Brookstone Venture Capital · Jim Armstrong · Reggie Bradford · Tycho Howle | — |
| SEEDOther financing | 2014 | Undisclosed | — |
Financials
Revenue and workforce over time
Available revenue and workforce history. Fields without reported data are omitted.
| Year | Revenue | Growth | Employees |
|---|---|---|---|
| 2026 | $100M | 0% | 354 |
| 2025 | $100M | 0% | 353 |
| 2024 | $100M | +405.1% | 317 |
| 2023 | $20M | 0% | 318 |
| 2022 | $20M | 0% | 328 |
| 2021 | $20M | 0% | 287 |
| 2020 | $20M | — | 199 |
Growth signals
CallRail website traffic
Latest recorded traffic for CallRail is 760K monthly website visits, up 33.3% over the last three months. CallRail's team grew 0.3% over the past year.
Hiring
Open positions at CallRail
Current openings linked to this company in Dealroom.
Comparisons
CallRail compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
Capital deployed
CallRail investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Talent graph
CallRail's talent
Source: Dealroom Talent Intelligence.
Investors
8 investors on CallRail's cap table
Sourced from Dealroom's funding and investor records.
Global footprint
Where CallRail has talent and traffic
team presence
In the news
Latest news about CallRail
Recent press, funding announcements, and product moves mentioning CallRail — open to read from the original sources.
Market sentiment
What the market is saying about CallRail
An AI-synthesized read of the highest-engagement posts about CallRail on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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