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Better Collective
Digital media group providing sports content, betting insights, and affiliate marketing services for online gambling platforms
At a glance
- Status
- Listed
- Founded
- 2004
- Headquarters
- Copenhagen, Denmark
- Listing
- IPO 2018
- Sector
- Consumer Services
- Outcome tier
- Unicorn$1–10B valuation tierThoroughbred$100M+ revenue
Knowledge graph
Open roles
Better Collective in the Copenhagen ecosystem
The Better Collective office with the hot startups, most funded companies and investors around it. Hover or tap a pin.
Dealroom maps whole ecosystems like this one for cities, regions and governments. See the ecosystem platform →
Source: Dealroom Talent Intelligence.
Global footprint
Investments and acquisitions
Disclosed deals where Better Collective was the backer or acquirer, 2011–2024. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.
19 deals across Better Collective's capital deployment.
Where the deals concentrate by sector, stage, and decade.
Better Collective's portfolio, mapped.
Market sentiment
An AI-synthesised read of the highest-engagement posts about Better Collective on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See Better Collective on the full Dealroom platform
Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.



