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Better.co.uk

Fintech · London, United Kingdom · Founded 2015

Fee-free online mortgage and remortgaging brokerage services. MoreLess

Trussle is a digital mortgage broker that leverages technology to simplify the home financing process for its clients. Operating primarily in the UK market, Trussle serves a diverse range of clients including first-time homebuyers, those looking to remortgage, and buy-to-let investors. The company uses advanced algorithms and data analytics to provide personalized mortgage advice, ensuring that clients receive the most suitable mortgage deals available. Trussle's business model is based on a commission structure, earning fees from lenders for each mortgage successfully arranged. The company also offers a suite of online tools, such as mortgage calculators and guides, to assist clients in making informed decisions. By focusing on transparency, speed, and customer service, Trussle aims to make the mortgage process as straightforward and stress-free as possible.

Keywords: digital mortgage broker, home financing, personalized advice, UK market, first-time buyers, remortgage, buy-to-let, advanced algorithms, data analytics, commission structure.

Company overview

Better.co.uk company information

The essential company record, classifications and operating signals in one place.

Status
Acquired
Founded
2015
Headquarters
London, United Kingdom
Employees
55
Open positions
None listed
Dealroom signal
59.9
client focusb2csub industryMortgages & Lendingsub industryReal Estate SoftwaresectorFreelancerssectorTradingindustryFintechindustryReal EstatesectorPersonal FinancesectorBrokeragesectorDirect-to-ConsumersectorInsurtech RelatedsectorMortgagesectorConsumer LendingsectorEmbedded Finance

Valuation & funding

Better.co.uk funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
ACQUISITIONExit May 2025 $0 OneDome
ACQUISITIONExit Jul 2021 $0 Better
SERIES CEquity / VC Jan 2020 $9.7M $39M Rabo Frontier Ventures · Propel Venture Partners · Goldman Sachs · Finch Capital
SERIES BEquity / VC May 2018 $18M $72M Goldman Sachs · Propel Venture Partners · Seedcamp · Finch Capital
SERIES AEquity / VC Feb 2017 $5.8M $23M Zoopla · LocalGlobe · Peter Brodnicki · Finch Capital
SUPPORT PROGRAMOther financing Jan 2017 Tech Nation
SEEDEquity / VC Feb 2016 Dan Cobley · Ian Hogarth · Edward Wray · LocalGlobe
Showing 7 recorded eventsUnlock the complete deal history →

Financials

Revenue, earnings and profit over time

Reported history and available estimates. Estimated years are marked “E”; sparse fields are left blank rather than inferred.

YearRevenueGrowthProfitMargin
2026 $8.9M 0% −$18M -202.7%
2025 $8.9M 0% −$18M -202.7%
2024 $8.9M 0% −$18M -202.7%
2023 $8.9M 0%
2022 $8.9M +70.9%
2021 $5.2M +38.7%
2020 $3.8M
Company filings, research estimates and Dealroom dataOpen the full financial model →

Growth signals

Better.co.uk website traffic

Latest recorded traffic for Better.co.uk is 48K monthly website visits, up 4700% over the last three months. Better.co.uk's team declined 67.5% over the past year.

Latest monthly visits48K 3-month web change+4700% 1-year team growth-67.5%
Monthly website visits115 observations · Jun 2015–Jul 2026
Hover or focus a point to see its exact monthly valueCompare with peers →

Comparisons

Better.co.uk compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Better.co.uk's talent

Book a demo to see the people
Team profiled 17 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

17 investors on Better.co.uk's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 4 investors entered at this stage
LocalGlobe
Dan Cobley
Ian Hogarth
Edward Wray
Series A 6 investors entered at this stage
Finch Capital
Zoopla
Peter Brodnicki
Seedcamp
Propel Venture Partners
Goldman Sachs
Series B+ 1 investor entered at this stage
Rabo Frontier Ventures
Other known 6 additional known investors
Better
OneDome
Tech Nation
Pi Labs
Rabo Investments
Renaissance Capital Partners

Global footprint

Where Better.co.uk has talent and traffic

Workforce by country
3 countries with
team presence
🇬🇧 United Kingdom89.7%
🇺🇸 United States5.1%
🇮🇳 India2.6%
3 countries shown

In the news

Latest news about Better.co.uk

Recent press, funding announcements, and product moves mentioning Better.co.uk — open to read from the original sources.

See all news

Market sentiment

What the market is saying about Better.co.uk

An AI-synthesized read of the highest-engagement posts about Better.co.uk on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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