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Backbone

Consumer Services · Vancouver, United States

Creating the software and devices platform for the future of gaming—specifically cloud game streaming and core gaming on mobile devices MoreLess

Backbone is a dynamic startup that operates in the mobile gaming industry, providing a unique solution for gamers who want to enhance their mobile gaming experience. The company offers a specialized gaming controller called Backbone One, which is designed to be compatible with iPhones. This controller transforms a smartphone into a portable gaming console, allowing users to play a wide variety of games with improved control and comfort.

Backbone primarily serves individual gamers who are passionate about mobile gaming, including casual players and professional e-sports athletes. The company also appeals to content creators who want to record, edit, and share their gameplay seamlessly. The market Backbone operates in is the rapidly growing mobile gaming sector, which has seen significant expansion due to the increasing popularity of mobile games and advancements in mobile technology.

The business model of Backbone revolves around the sale of its hardware product, the Backbone One controller. Additionally, the company offers a subscription service called Backbone+, which provides users with enhanced features such as advanced recording and editing tools, cloud storage for gameplay clips, and access to exclusive content and community events. This dual revenue stream—hardware sales and subscription services—enables Backbone to generate consistent income while fostering a loyal customer base.

Backbone makes money by selling its gaming controllers directly to consumers through its website and other retail channels. The subscription service, Backbone+, provides a recurring revenue stream, ensuring ongoing financial stability and growth potential. By offering a high-quality product and valuable services, Backbone aims to capture a significant share of the mobile gaming market and build a strong brand presence.

Keywords: mobile gaming, gaming controller, Backbone One, iPhone, e-sports, content creation, subscription service, cloud storage, gameplay recording, community events.

Company overview

Backbone company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
Headquarters
Vancouver, United States
Employees
72
Open positions
None listed
Dealroom signal
15.1
client focusb2csub industryMobile Gamingsub industryConsole & PC Gamingbusiness modelSaaSindustryGamingsectorCloud Computing

Valuation & funding

Backbone funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES BEquity / VC Jun 2024 $0 FJ Labs
SERIES AEquity / VC Feb 2022 $40M $160M Jason Citron · Ashton Kutcher · Nick Fajt · Amy Schumer
SEEDEquity / VC Apr 2021 Adjacent
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Financials

Revenue and workforce over time

Available revenue and workforce history. Fields without reported data are omitted.

YearRevenueGrowthEmployees
2026 $3.8M 0% 71
2025 $3.8M 0% 101
2024 $3.8M 0% 53
2023 $3.8M 0% 53
2022 $3.8M 49
Company filings, research estimates and Dealroom dataOpen the full financial model →

Growth signals

Backbone website traffic

Latest recorded traffic for Backbone is 280K monthly website visits, down 22.2% over the last three months. Backbone's team declined 28.7% over the past year.

Latest monthly visits280K 3-month web change-22.2% 1-year team growth-28.7%
Monthly website visits46 observations · Oct 2022–Jul 2026
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Comparisons

Backbone compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Backbone's talent

Book a demo to see the people
Team profiled 15 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

18 investors on Backbone's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 1 investor entered at this stage
Adjacent
Series A 12 investors entered at this stage
Index Ventures
Jason Citron
Ashton Kutcher
Nick Fajt
Amy Schumer
Kevin Hart
The Weeknd
Post Malone
Sean Combs
DJ Marshmello
Patrick Spence
FJ Labs
Other known 5 additional known investors
359 Capital
BoxGroup
Habitat Partners
Left Lane Capital
Ludlow Ventures

Global footprint

Where Backbone has talent and traffic

Workforce by country
6 countries with
team presence
🇺🇸 United States87.8%
🇮🇳 India4.1%
🇱🇹 Lithuania2%
🇨🇳 China2%
🇹🇿 Tanzania2%
Top 5 of 6 shown

In the news

Latest news about Backbone

Recent press, funding announcements, and product moves mentioning Backbone — open to read from the original sources.

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Market sentiment

What the market is saying about Backbone

An AI-synthesized read of the highest-engagement posts about Backbone on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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